Form follows function
Joachim originally wanted to be an architect. However, he changed his mind following an inspiring visit to an exhibition of industrial design. What makes designing so fascinating for Joachim Nees? He believes in quality, both in materials and in the design itself. The frequently cited “Form follows function” is still his motto.
Joachim: “For me, design means striving to give shape to ideas and concepts. What values lie underneath this? Very simply: a product must be able to last. Good design has nothing to do with trends and is based on timeless ideas, carefully considered dimensions and a sense of style. Design means long term: the beauty of a design ought to last as long as its functionality.”
Joachim designed the SPIKE sofa.